Creating Confident Clients — How to gain brilliant rapport with your 50+ clients
with Sue Donnelly, AICI CIP FFIPI FFSM
AICI Credits: .3 AICI CEUsThursday, March 20 and Thursday, March 27 | 12:00 pm, EST - New York
(you must attend both sessions to earn the CEUs)
COST: $180 AICI Members/$234 Non Members
Research says that women in their 50’s have the spending power, the leisure time and the life experience to ‘have it all’, yet most do not have the life choices or the youthful confidence of Madonna et al. Reaching your 6th decade can be traumatic. Redundancy, divorce, illness, empty nesting, menopause, caring for elderly parents and changes in body shape can depress rather than excite. Dressing like your daughter or your mother are not viable options so shopping for authentic, flattering clothing can be a nightmare, not a pleasure. But it’s not just about their image. To create confident clients we also need to be able to effectively communicate with them. To be able to understand and recognize the needs of others, you first need an insight into yourself and the impact you make. The market is out there and we, as image professionals, are much needed. This session will provide a realistic insight into the new breeds of midlife women, the challenges they face and how we can best communicate with them as image professionals.
In this TWO-part AICI CEU'd Webinar session, you will:
- Identify the main challenges faced by mid life women
- Identify 4 different groups of mid life clients
- Analyze and evaluate a selection of outfits for the 50 plus woman
- Provide examples of designers and retailers suitable for this age group
- Discover new role models that prove that ‘old’ can still be gorgeous
- Give examples of suggested readying specific to this age group
- Analyze how perception can distort the ‘truth’
- Name Hippocrates’ Four Humors
- Describe the characteristics of the four different color energies
- Identify the color energy of a valued client
- Develop strategies to modify behavior when interacting with clients
**As an authorized AICI CEU Provider, AICI has approved this program for 0.3 AICI CEUs. This CEU’d webinar is divided into TWO-90 minute sessions and is limited to 15 participants only. After you pay, you will receive a link that you must click on to register.
About Sue Donnelly, AICI CIP FFIPI FFSM
Sue Donnelly FFIPI, AICI CIP, FFSM is an internationally sought after image professional who is passionate about enabling men and women to dress and communicate in a way that reflects who they are and what they want to say, whatever their shape, size or age. Since she turned 50, (a few years ago) she understands entirely how confidence can ebb away and how you almost have to re-discover yourself, so you no longer have to ‘run with the pack’ but find your unique way of ‘showing up’. She doesn’t adhere to the ‘one size fits all’ either in the way we dress or the way we communicate and serve the needs of our clients.
Sue is a former President and Fellow of the UK image industry’s governing - Federation of Image Professionals International and a founding member of Association of Stylists and Image Professionals. She is a Certified Image Professional AICI, Master (and lead trainer) of Fashion Feng Shui. A certified coach, facilitator and speaker and the author of 5 books, she has been featured on TV in the UK and New Zealand and has written articles and styled photo shoots for many magazines and newspapers. She has been a speaker at FIPI conferences and presented sessions for AICI all over the world. She believes that being authentic and allowing yourself to evolve are the keys to success – and that includes how you choose to adorn and express yourself, whatever your age.
In order to earn .3 CEUs for this course, participants must attend both interactive webinar sessions, participating in activities as and when required and complete an Action Plan for both which will be returned once each session has ended.
Technology Required: Computer with microphone and speakers or computer with headset with microphone.
Hear what others’ have to say about Sue's Creating Confident Clients Webinar Program:
"I just want to send you a huge gratitude to you for your very professional Creating Confident Clients Webinar.Your Webinar was absolutely amazing; you are a wonderful speaker, a special person and a very good teacher.”
~Geraldine Wijsbeek- Abee MFIPI, Continental EU Director FIPI, Federation of Image Professionals International
Colourful Consultancy FIPI Webinar by Sue was very well prepared and followed a logical easy to follow order. It was accompanied by a comprehensive workbook for ongoing development.
The content reinforced for me a basic knowledge I already had about this subject. Along with Image consultancy I also provide training for new mentoring programmes where the information in this webinar was very helpful. It was beneficial, informative and relative for understanding clients and mentor/mentee relationships.
Sue's knowledge and experience shone through and she eloquently answered all questions.
~ Image Matters Pauline Bell MFIPI Personal Image Consultants
"Thank you so much Sue for a very lively and informative webinar. As usual, you knew in a short span of time how to raise our interest whilst teaching new things and reminding us « old »ones... I very much enjoyed this webinar and look forward to the next one :-)”
~ Myriam Hoffmann